May 2, 2022
Many people across Canada have been annoyed by periodically incessant PlayOJO online casino commercials. Since online gambling providers outside those run by the provincial monopolies are not allowed to be advertised, the commercials in question were actually for PlayOJO's free-to-play slots games and casino games, but of course, the intention behind this is to create brand awareness for their real-money slots and casino games on their website based in Malta.
While PlayOJO is set to become one of several legal Ontario online casinos with this license, on this date, the parent company, "SkillOnNet" also gained licenses for their two other gaming brands "SpinGenie" and "KnightSlots", both of which operate in the so-called Canadian "grey market". This means that they will be on-boarding a considerable number of existing players to the legal Ontario market platform when they go live. Once these brands have been integrated into the iGaming Ontario platform, players will have access to mandated harm reduction tools and SkillOnNet will share 20% of all revenues with the province.
Players that are based in Canada, but located outside Ontario will still be able to play at the "off shore" Malta-based sites, but they will not have access to locally mandated harm reduction tools, and all gaming revenue proceeds will leave Canada for SkillOnNet's Malta operating company, rather than at least partially staying in Canada.
SkillOnNet does not offer a sportsbook gaming vertical on any of its sites or platforms to date. Thus it is highly unlikely that they look to add any of these brands to the list of legal Ontario betting sites, but rather stay as a casino-only provider within the province.
Return to SNBET's Canadian gaming industry news page.