January 11, 2023
Today, bet365 and the Cleveland Guardians of Major League Baseball announced a multi-year partnership. As our embedded tweet shows, the two parties actually began a relationship in advance of the 2022 MLB season, as bet365 placements were visible in the outfield and behind home plate at the start of that season. The relationship broadened and lengthened with this deal soon after the official opening of the Ohio online sports betting market, on New Year's Day 2023.
Guardians Vice President of Corporate and Premium Partnerships Ted Baugh is quoted as saying:
“We’re very excited to work with bet365 as our exclusive mobile sports betting partner and welcome them to the State of Ohio...There is a tremendous bond between our organization and bet365. With nearly 90 million customers registered worldwide, bet365 is one of the world’s leaders in online gambling and will provide our fans a trusted source to complement our organization’s success on and off the field.”
In the USA, bet365 is live in New Jersey and Colorado, and now provides one of several Ohio online sportsbooks for betting enthusiasts in the Buckeye State. As "The World's Favourite Sportsbook", bet365 has been slow and selective in terms of how they introduce themselves to the US marketplace, choosing to stay away from heavily lucrative introductory offers for new players and have been very deliberate in signing corporate partnerships like this one.
While they do have Ohio sportsbook bonuses for new players, they have always been more modest, compared to some of the other US-based brands that tend to go for a higher headline dollar value on their new player offers. bet365 is clearly interested in approaching its US state markets like Ohio in a sustainable fashion. They are very confident that their super-slick sports betting product will win more than its fair share of the market on its own merits, without the need for overly large incentive offers.
For example, although same game parlays are now fairly standard, the bet365 betting platform offers the best-in-class of this sort of feature, with more sports and markets available here than any other platform we've seen in the USA. Beyond this, bet365 has unique features not found on other platforms. While a cashout feature is standard at most Ohio bookies, bet365 also offers a best-in-class version, with a partial cashout, so users can take a partial profit early before the event ends, while leaving some stake money to ride to the finish. They also offer an Auto Cashout which allows users to set rules for when a bet might cashout. If the Cashout offer odds get to a certain threshold, the Auto Cashout will take the offer for the Ohio player automatically.
bet365 also offers an amazing live tracking feature for nearly any sporting event, including an amazing one for golf. If you enjoy live golf betting, Ohio golf betting fans should give bet365 OH a try. Even if you just enjoy following your games of interest, but can't always be in front of a screen to watch, bet365 offers an amazing way to follow your sports, even if you aren't going to bet on the event itself.
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